2014 yılında 20 milyonu Avrupa’da olmak üzere 96 milyon yeni arabanın üretilmesi planlanmaktadır. Bugün Avrupa’da yaklaşık 240 milyon arabanın kullanıldığını ve tüm bu araçların belirli aralıklarla bakım ve onarıma gereksinim duyduğunu belirten TNT Express Otomotiv Global Direktörü Nick Beard, otomotiv sektörünü ayrıcalıklı kılan trendler, öncelikler ve handikapların yanısıra sektörün önemli taşımacılık ortağı olan TNT Express’in sektördeki hizmetlerini değerlendirdi.
Why is Automotive identified as a vertical market?
NB: TNT Express has been operating in the Automotive sector since the late 1980s. The sector has two characteristics that offer exceptional opportunities – vast scope and predictability.
The numbers are colossal: Today in Europe there are 240 million cars on the road which all need service and repairs. In 2014 an estimated 96 million new cars will be produced, including 20 million in Europe.
Automotive is predictable because its production plants and dealer networks rarely move. This provides us with sustainable volumes and fixed delivery locations which allow efficient development of our networks.
Within Automotive, what sectors do we cover and where do we do the most business?
NB: We focus on three areas: Manufacture (car makers) Parts and equipment (companies that supply car makers) and Growth (Construction, Agriculture, Heavy trucks and Aerospace). Growth’s sub-sectors involve equipment with wheels and engines, and their supply chain characteristics are similar to those of cars, hence their inclusion in Automotive. Our largest market is Germany, followed by Brazil, Australia and the rest of Europe. Germany is dominant due to its many motor manufacturers – VW, BMW and Daimler – to name a few.
What types of items do we transport for Automotive?
NB: Our business is based entirely on moving automotive components within two supply chains: ‘Inbound to production’ and ‘Outbound to dealer’. We do not transport finished goods. That niche is occupied by dedicated companies with specialised equipment.
How does the business we do for Automotive fit our standard network and services?
NB: The geographic lay-out of automotive manufacturers and dealers mirrors our own, with its factories and service centres often located close to our operational facilities. 80% of our automotive business travels via our core Express and Economy services. For the remaining 20%, we provide an industry-specific solution in addition to our standard service.
What industry-specific solutions do customers in Automotive appreciate most?
NB: In Europe we provide time-critical Vehicle off Road (VOR) services, delivering parts to dealers within a few hours to repair cars. Early morning deliveries are done via the Express network and TNT Innight provides night delivery services to dealers in Germany and other European countries.
We provide emergency Inbound services for Volvo Trucks. This is a combination of standard and Special Services whereby we collect components from 300 suppliers across Europe, consolidate them at Liège and then fly them to New York where a dedicated vehicle takes them to Volvo’s factory in Ohio.
In Europe, we are developing a unique after-market service that leverages our European Road Network. Traditionally automotive companies have country warehouses supplied by a central European warehouse. Our proposition will allow these companies to save time and money by shipping directly from their European warehouse to dealers.
How does our expertise benefit customers?
NB: Manufacturers and dealers count on us to keep them constantly informed of changes. We do this via our global network of 21 Automotive Control Centres where our experts work closely with customers to manage the flows end-to-end. We have a great team of professionals worldwide who understand this market inside out.
Another example of our expertise is a solution we developed for the Chinese market to collect faulty parts from dealers, repackage and return them to the manufacturer’s technical team. These ‘warranty returns’ must be delivered fast so problems can be fixed in production, before more faulty vehicles are produced and need to be recalled. Our solution has been so successful we are now adding other models and manufacturers. A leading German automotive manufacturer recently awarded us with its Chinese warranty returns business.
What current and developing market trends impact Automotive most?
NB: A dealer told me: “The sales person sells the customer their first car; the service department sells the rest.” Manufacturers want customers to get the best service, and to do so they count on dealers to provide fast and efficient repairs. So manufacturers aim to place critical parts storage close to dealerships, allowing same-day deliveries to the dealer and improving the level of customer (and dealer) satisfaction. We are currently investigating how we can leverage this trend.
Last year we did a comprehensive after-market project. We spoke to major manufacturers and dealers to learn what would add significant value to their businesses. Their responses? ‘Certainty, visibility, communication and control.’ We are constantly working to integrate these elements into our approach.
What key challenges do we face in Automotive?
NB: We have to efficiently manage these new volumes without compromising the confidence we’ve built with our customers. Our network is a unique advantage, especially considering future trends. The industry is starting to realise that multiple warehouses across Europe add costs and aren’t needed. As they shift to direct services, we will be positioned above the competition with our market-leading road network.